
Jingle, Jangle Jingle,
Here comes Mr. Bingle...
Mr. Bingle is back on the Canal Line, well, sort of. The little snowman was the Christmas spokesman for the Maison Blanche department stores. For decades, moms would take their kids down to the Maison Blanche store on Canal and Dauphine Streets to see Mr. Bingle in the front window. In the late 1950s and early 60s, Mr. Bingle did TV commercials for the store on the before-school children's shows.
By the 1980s, Mr. Bingle was gone from both TV and the front window display on Canal Street. He was still the Christmas icon of the MB chain, and the store commissioned a giant Bingle that they hung on the front of the store. After Maison Blanche was acquired by Dillard's in the 1990s, that chain displayed the big Bingle on the side of their store at Lakeside Mall, but it just wasn't the same, and they eventually put the snowy guy into storage.
Dillard's brought the big Mr. Bingle out of storage last spring, this time to donate him to City Park. He was a bit worn out, but the park raised funds to restore him to make Mr. Bingle a part of the annual "Celebration in the Oaks" display. The storm wiped out a lot of the park's buildings, forcing the park to severely scale back the size of this year's display. "Celebration in the Oaks" usually has two components: one is a "driving tour" around the park where you drove around and viewed large light displays on the ground and in the trees. This component was cancelled this year because of the storm. The second segment, the "walking tour," went on as planned, with Mr. Bingle a part of it. The train garden is back operating as well, lit up for Christmas and sporting both classic green and 2000-series red model streetcars.
Mr. Bingle is a wonderful memory for many adults in the city, and an important symbol of our desire to bring our town back.





